JMF Group offers solutions in PR to help new and existing clients to raise their profile and shout about their achievements. We also organise events, provide a copywriting service and coordinate and manage crisis management issues.
Keep reading for a summary of our PR services, and case studies for some PR campaigns we have successfully delivered.
Our Public Relations Agency Services
JMF Group is a multi-disciplinary B2B PR and communications agency. We work with companies to raise their profile and shout about their achievements through creative thinking and considered planning. Our comprehensive service offering includes:
We develop and implement targeted media relations campaigns that deliver great results, on time and within budget.
Press Office Functions
We can provide an interim or ongoing press office service—including out-of-hours coverage—to help you manage your media relations more effectively.
We organise everything from small, intimate gatherings to large-scale conferences and exhibitions.
We can provide the insights you need to make informed decisions about your communications, and the best way to increase brand awareness amongst your target audience.
From digital marketing to employee communications, we can help you develop and implement a strategic communication process that supports your business goals.
We will work directly with your company to develop and deliver an IR campaign that builds mutually beneficial relationships with current and potential investors.
In the event of a crisis, we can provide comprehensive crisis management support—including media relations, issues and reputation management—to help you protect your business.
From website content to brochures, case studies and white papers, our network of experienced copywriters will capture the essence of your business in words.
What Sets Us Apart from Other PR Agencies?
JMF Group is a specialist B2B public relations firm with a wealth of experience in delivering results-driven campaigns. We are passionate about what we do, and our team of dedicated marketing industry professionals work tireless to ensure the PR goals of their clients are met.
We believe that every business is unique, and tailor our services to fit the specific needs of each client. No two campaigns are the same, and we pride ourselves on our ability to develop bespoke solutions that achieve incredible brand marketing results.
JMF Group takes a strategic approach to PR, and our campaigns are always underpinned by sound planning and business objectives. We take the time to get to know your company—its products, services, target market and competitors—before developing a tailored PR strategy that is geared to your marketing and communication goals.
Our focus is on delivering results for our clients, and we always measure success based on objectives established at the start. Our marketing team rely on extensive media training and marketing experience across a range of paid media and social media platforms to establish metrics for success that ensure businesses undertsand the value of their investment in us.
Unlike traditional PR firms, our in-house creative agency and graphic design team can provide a full range of integrated marketing services, from brand development to website design and build. By working closely with their clients, our team can assist in content creation that builds brand loyalty, boosts brand reputation, and can ever generate leads among a range of target audiences.
We understand that our clients have different budgets and requirements, which is why we offer a range of flexible PR packages that can be customised to suit your needs. No matter the size of your marketing budget, our range of professional services can be implemented throughout your PR campaign.
JMF Group: Our PR Firm Case Studies
We coordinated the PR for the visit of Coronation Street actor Antony Cotton to three stores in Newcastle as part of an in-store competition.
Our PR team drafted media calls, co-ordinated photographers and drafted and issued press releases for each of the three stores. We also co-ordinated the PR for other visits by Antony Cotton to branches in Leeds, Doncaster, and Castleford, and secured coverage in printed and social media.
As part of a coordinated sales campaign, JMF Group delivered in-store point of sale and signage. Our PR team also coordinated the PR for the first winner of a free holiday competition which ran throughout summer 2016 and was operated by Kwik Tan (part of Admiral). Again, PR coverage was secured across printed and social media.
Tyne Housing Association (THA)
We developed a crisis and media management strategy for our client whose board agreed a restructure of their business following the impact of external financial and policy changes required by the Government. One of those decisions was to stop funding the deficit of a popular inner-city farm in the centre of Newcastle. The North East social landlord funded the deficit of the farm for the past eight years.
The strategy was developed to position and identify a new funding partner for the farm. JMF Group provided PR to Tyne Housing Association, working with their management team to draft and agree a formal statement that would be announced to the city’s press and media. The story attracted media interest from newspapers, TV, and social media.
After making the announcement, a new company stepped in and agreed to part-fund some of the deficit for the next three years. Our PR team worked with the management team, the farm and the new company to announce the new partnership by issuing another release which again achieved media coverage in the regional newspapers, TV, radio and on social media.
JMF Group has continued to provide Public Relations, supporting the company through developing a carefully planned media campaign, which has identified new stories to continually raise the profile of the company and the farm. We have also supported the company at events for the farm including a special guest appearance from former Emmerdale actress Charlie Hardwick, organised corporate photography and our digital team is currently developing a new website for the company.
JMF Group: Your New B2B PR Agency
The PR world is constantly changing, and with that so too is the way in which businesses operate. In order to stay ahead of the curve, it’s important to partner with a PR agency that is innovative and can offer a full range of services that will support your business goals.
At JMF Group, we are proud to offer a range of professional services that can be tailored to suit your specific needs. Our team of experts have a wealth of experience in delivering successful PR campaigns for a range of clients, both big and small. So whether you’re looking for traditional PR support, or something more creative and integrated, we can help
If you’re interested in finding out more about what we do, contact our team today.